MELBOURNE, May 5th 2022: Moments Condoms, which aims to empower women to celebrate and protect their sexual health, has today announced it will be it one of the first Australian condom brands targeting primarily women to be stocked in almost 800 Coles supermarket stores nationwide.
Through the partnership, Moments Condoms will launch its new Ultra Thin range which boasts extra lubrication, and is available in three sizes: regular, large and extra large. The news marks the latest milestone for Melbourne founded Moments Condoms which has experienced rapid growth, growing at a rate of 200% in the last two years in Australia and New Zealand. Its recent local success has also kick-started conversations about entry into other supermarkets and pharmacies across ANZ, as well as fueling international expansion plans into Asia and Europe.
Talking about the partnership with Coles, Nikhil Daftary, Managing Director at Moments Condoms comments; “Getting into a supermarket was always our biggest goal so we’re delighted to be partnering with Coles as we continue to help empower more women to take control of their sexual health.The significant majority of supermarket shoppers are women, however research reveals that many women aren’t attracted to the traditionally stocked condom range, as it doesn’t appeal to them. By making Moments Condoms available for purchase in Coles, we’re hoping to not only appeal to the current shoppers that are feeling uncatered too, but we also want to help more women feel confident when purchasing condoms. Research shows that currently three in 10 (31%) Australian women aged between 18-45 years* admit to feeling uncomfortable buying condoms. We want to help lower that statistic by encouraging more conversations to take place around protection”. concludes Nikhil.
The Ultra Thin Moments Condom range is currently available to purchase in several Coles Supermarkets with prices starting from $9.00 AUD for a pack of 12.
As well as Coles, Moments Condoms also has agreements in place with online marketplaces such Chemist Warehouse and Amazon Australia. Since Moments Condoms was founded in Melbourne in 2017, it has sold over 14 million condoms in Australia and New Zealand. It has also donated over 5 million condoms to local and international charities focused on women and sexual health, including the International Aids Society, The Desmond Tutu HIV foundation, Mardi Gras and multiple Australian Universities to name only a few.
For more information on Moments Condoms, please visit the website here – Buy Moments Condoms Australia | Condoms Online Australia
*2021 Moments Condoms commissioned YouGov Research looking into the attitudes of Australian females aged between 18-45 years on contraception – link to research blog
About Moments Condoms
Moments is a brand and trademark of Coral Healthcare. It was launched in Australia in 2017. Using premium quality natural rubber latex, Moments Condoms produces high-quality condoms in a variety of textures, flavours and contours. Each condom is electronically tested for total reliability and is manufactured to surpass ISO 4074, WHO specifications and the Therapeutic Goods Administration standards. As a brand it has three core values: health, empowerment and play.
About Coral Healthcare
Coral Healthcare is a value driven enterprise dealing in the provision of superior quality condoms, probe covers for imaging, ultrasound gel, gloves, lubricants and related sexual health products. It is focused on manufacturing highly advanced condoms, probe covers, gloves and lubricants, and with an unwavering commitment to quality, it is recognised for a range of trusted products designed and manufactured with the consumer’s wants and needs in mind.
About Coles Supermarket
Coles Supermarkets is a national full service supermarket retailer operating more than 800 stores across Australia. Beginning as a variety store more than 100 years ago, we are part of Australia’s history. Thanks to Coles Online, our customers can also shop anytime, anywhere with groceries delivered to the door or easy to pick up in store with Click & Collect.
